The Signal Economy: Why Cybersecurity Is No Longer About Prevention
In this keynote, the concept of the signal economy will be introduced, where cybersecurity is no longer defined by preventing attacks, but by understanding and acting on the signals they generate. Modern environments produce vast amounts of telemetry, yet most organizations fail because they cannot interpret it.
Attackers have adapted to this reality. They operate within the noise, blending into legitimate activity and relying on the defender’s inability to distinguish signal from background. The problem is no longer invisibility, but misinterpretation.
This session explores how cybersecurity must evolve toward prioritizing interpretation over collection. It provides a forward-looking perspective on how to build systems that understand attacks faster than they unfold. As always, the concepts will be grounded in practical scenarios and real cases shared by Paula.
Paula Januszkiewicz
Paula Januszkiewicz is the Founder and CEO of CQURE and CQURE Academy, companies she established back in 2008. She is also an Enterprise Security MVP, honorable Microsoft Regional Director, and a world-class cybersecurity expert, consulting Customers worldwide. In 2017, Paula graduated from Harvard Business School. She delivers keynotes and sessions at the biggest world conferences such as RSA, Black Hat, Microsoft Ignite, SecTor Canada, Australian Cyber Conference, GISEC, GITEX, LEAP, and many others. She is often a top-rated speaker, including being chosen as the No. 1 Speaker at Microsoft Ignite (among 1,100 speakers at a conference with 26,000 attendees) and at Black Hat Asia 2019. At the RSA Conference, two of her sessions were among the top 5 best-rated. Paula is known for her unique stage presence that is always well-received among diverse audiences, often gathering thousands of people!
